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Book Marketing: Creating Social Media Content

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  1. Creating Book Mockups for Social Media
  2. Customizing Your Mockups in Canva
  3. Refining Your Designs for Multiple Platforms
  4. Choosing the Right Social Media Platform
  5. Engaging Your Audience and Measuring What Works
    1 Quiz

Topics:

  • How social media platforms differ in image dimensions and content style
    • Instagram posts (square), stories (vertical), Facebook banners (horizontal), Pinterest (tall)
  • Ensuring readability: contrast, font size, spacing
  • Consistency tip: re-use elements while tweaking layout for each platform

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